Portsmouth single mum and entrepreneur cements family legacy as new Cosham bakery set to open a few doors from great great grandfather's business
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Gemma Daysh, of Paulsgrove, has gone from being a stay-at-home parent and baking New York style stuffed cookies at home, to selling them at market stalls.
Now, after securing investment from a property developer, the entrepreneur is set to launch her bakery, The Cookie Queen, in Cosham High Street, by mid-April.
Ms Daysh said she cannot wait for launch day.
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Hide AdShe told The News: ‘The business is really starting to boom, and there is huge excitement around it.
‘I can’t wait to get it open, and the messages from people asking about it have been constant.
‘Everybody wants the cookie queen to be open, so it will be great to get everyone there soon.’
Ms Daysh’s baking passion originally came from making cakes with her Nan as a child.
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Hide AdShe started selling her cookie creations last year, all while juggling home life with her son Charlie, 12, and daughter Ivy, 8.
This then grew into running stalls at the Love Southsea and Winchester City markets.
Ms Daysh wanted to build on that success by creating a central hub.
She thought her kitchen was too small for an expanding business.
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Hide AdThe entrepreneur added: ‘I’m planning for this to be a brand, and for there to be a Cookie Queen on every high street.
‘The shop is the finale, so we’ve been focusing on bringing money into the business and getting it up and running.
‘It will soon be Portsmouth’s best and only cookie counter.’
Her dreams were realised as she secured the High Street location, as well as cementing a family tradition.
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Hide AdMs Daysh’s great great Grandfather, Frank Daysh, ran a bakery at the site of the Costa Coffee, named Frank W. Daysh Baker and Grocer.
She said: ‘My shop is going to be a few doors down from where my great great grandads bakery was in the early 1900s.
‘I’m bringing the family name back to the high street, and a passion for baking is in my veins.’
Ms Daysh has transformed herself from a carer and health campaigner into a successful businesswoman.
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Hide AdShe used to solely look after little Ivy, who was suffering badly from Cystic Fibrosis – which causes breathing problems through the build-up of mucus in the lungs.
After organising a petition with over 100,000 signatures and ‘fighting tooth and nail’ to get life-saving medicine prescribed on the NHS, her daughter received in the ‘life-saving’ medicine in 2019.
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Now, she’s an accredited businesswoman, with famous entrepreneur, Theo Paphitis, giving The Cookie Queen his small business award.
Ms Daysh often works until the early hours of the morning to make sure the business is fully stocked – selling her Kinder Bueno Cookie pies and New York cookies while organising the launch.
She is convinced her hard work will pay off.
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Hide AdThe business owner said: ‘I’m a strong independent woman, and I’m pulling it off through sheer hard work and determination.
‘I’m determined to make this business successful, and the products are absolutely loved by my customers.
‘I think it will be successful, and I’m expecting it to boom.’
A message from the Editor, Mark Waldron
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